The Co-Mission  ·  Taste Engineering™

Executive Branding Package™

Your Identity Architected.

The Executive Branding Package™ is a diagnostic-first identity system for professionals who are done being misread and ready to be unmistakable.

Scroll

THE REALITY

The Gap Between Who You Are and What Your Online Presence CommunicatesIs Costing You

01 The Moat
01

AI flattened the playing field.
Coherence is now the moat.

Every professional has access to the same writing tools, templates, and content frameworks. Sameness is now the default. In a world where anyone can generate a bio in 30 seconds, what remains genuinely rare is a coherent identity with taste, restraint, and signal, one that cannot be mass-produced.

02 The Filter
02

It is time to take charge of your
digital first impression.

Before a meeting, a capital introduction, or a keynote invite, someone is looking you up. Your LinkedIn, your bio, and your content are doing the meeting before you arrive. Incoherent signals don't just fail to impress. They actively create the wrong room.

03 The Tone
03

Content without identity
architecture is tone deaf.

Content at volume without a taste operating system amplifies the wrong signals. Posting inconsistently or generically creates cognitive dissonance, not credibility. Our Executive Branding Package™ is the prerequisite that makes every downstream piece of content compounding rather than canceling.

WHAT IS EBP™

Not Personal Branding.Identity Architecture.

A diagnostic-driven system.

The Executive Branding Package™ starts with a diagnostic,
not a mood board.

Most branding processes rely on subjective conversations and inconsistent interpretation. EBP introduces diagnostic structure, repeatable outputs, and clear mapping from identity to execution.

Powered by Executive Identity Diagnostic™
01

Diagnostic-First, Not Output-First

+

We identify who you are before we produce a single asset. Every deliverable follows from the archetype.

02

Native Authority Codes

+

Built specifically for the norms, credibility signals, and discretion standards of the true professional.

03

The Taste Archetype System™

+

8 proprietary archetypes map how you naturally express authority, visibility, and influence.

04

A Complete Operating System

+

Not just a polished headshot or a rewritten bio. A full identity kit with a playbook for using it consistently.

05

2–3 Week Delivery

+

Premium output, short cycle. You don't need a six-month retainer to get a foundational identity architecture that compounds over time.

THE PROCESS

Five Phases.One Coherent System.

From first diagnostic to final delivery, every step is sequenced for a reason.

 

Phase 01

Identity Discovery Engine

We begin with the Executive Identity Diagnostic™ , a structured intake designed to assign your Primary and Secondary Archetype with precision. We map how you express authority, visibility, and influence across four tiers: behavioral, visual/symbolic, intellectual, and digital footprint. This is the foundation everything else is built on.

Archetype Assignment Audience Snapshot Authority Gap Analysis Visual Pattern Profile Power & Reputation Brief
Phase 02

Personal AI Voice System

Your archetype becomes a custom AI voice prompt , calibrated to your sentence cadence, vocabulary density, tone register, and philosophical layer. This is the tool that lets you generate content that sounds unmistakably like you, not like a robot pretending to be you. It comes with topic maps, phrasing rules, and a statement Quote Library.

Custom AI Voice Prompt Topic Map Quote Library Phrasing Rules Commenting Voice Guide
Phase 03

Visual Identity Architecture

Every archetype has a specific visual language , color palette, typography register, photography style, and silhouette direction. We translate yours into a complete visual system: AI-directed professional photos, LinkedIn header, social banners, and a visual "do not" guide that makes every future visual decision effortless.

Professional AI Photo Set Color Palette Typography Guide LinkedIn Header Social Banner Tiles Visual Guardrail Doc
Phase 04

Written Identity Assets

The artifacts that do the meeting before you walk in the room. Your complete written identity kit , every bio length, a full LinkedIn rewrite, your first authority posts, thought leadership article, media-ready talking points, and speaking introduction. All written in your archetype's voice. All calibrated to close the reputation gap identified in Phase 01.

Executive Bio Short Bio Long-Form Narrative Bio LinkedIn Full Rewrite Authority Post Thought Leadership Article Speaking Intro Script
Phase 05

Activation & Operating Manual

Most agencies deliver files. We deliver a system for using them. Your Brand Playbook tells you what to post, how often, what to reuse, and what to retire. Your 30-day starter plan gives you immediate momentum. Your personalized Loom guide ensures nothing gets missed. The result is an identity system that compounds over time , not a folder that gathers dust.

Brand Playbook 30-Day Content Plan Loom Guide Quarterly Refresh Guide Partner Referral Kit
The Taste Archetype System™
8 Archetypes.
One That Is Unmistakably Yours.

INVESTMENT

Everything,In One Plan.

One system. Fully deployed. Precisely executed.

Executive Branding Package™

One-time investment · 2–3 week delivery
$4,500

Identity

  • Executive Identity Diagnostic™
  • Archetype Playbook
  • Positioning Statement
  • Identity Brief
  • AI Voice Prompt*

Visual Identity

  • Brand Color Palette**
  • Brand Typography Suite**
  • 3 AI-Generated Professional Headshots
  • 6 AI-Generated Lifestyle Images
  • LinkedIn Banner Graphic
  • Executive Brand Page (EBP™)***

Written Assets

  • Short Bio
  • Long Bio
  • LinkedIn Profile Rewrite
  • Speaking Kit Bio
  • LinkedIn Article / Long-Form Piece
  • 8 Branded Social Posts (graphic + caption)
  • Content Starter Kit****

*AI Voice Prompt is a custom-built prompt for use in any AI writing tool to generate on-brand content in your voice.

**Brand Color Palette and Typography Suite are assigned based on archetype and delivered as a defined brand standard.

***Executive Brand Page is hosted on The Co-Mission website, private and unlinked, shareable by direct URL only.

****Content Starter Kit includes curated topics, quotes, and post concepts for ongoing independent use.

COMPETITIVE LANDSCAPE

How EBP™ Compares

The market has options. None of them do this.

Provider Price Range CRE-Native Identity Diagnostic Archetype System Short Cycle Full Kit
Brand Builders Group $15k–$22.5k Partial 2-day
SimplyBe. $21k+ 6–12 wks
CRE PR Agencies $6k+/mo retainer
EBP™ by The Co-Mission $4,500 ✓ 2–3 wks
From the Field

What It Feels Like
When the Signal Clears.

Results from early pilots. Names withheld by design, discretion is part of what we do.

"

I've closed two deals in the last 90 days where the counterparty referenced my LinkedIn before we'd even had a call. That hadn't happened once in 12 years.

Industrial CRE Principal
SIOR · 20 Years in Market · Southwest US
"

I knew something was off about how I was showing up online but I couldn't name it. The diagnostic named it in the first session. Everything after that felt like it was already decided.

Developer, Mixed-Use
Principal · Mid-Market Developer · Mountain West
"

The AI voice prompt alone was worth the investment. I use it every single day. It sounds like me, the version of me I've always wanted to be on paper but couldn't quite get to.

Capital Markets Advisor
15 Years · Debt & Equity · Southeast US
Questions

Common Inquiries

Who is EBP™ actually built for?

EBP™ is built for CRE professionals and adjacent executives, brokers, developers, capital markets operators, architects, attorneys, bankers, and institutional investors, who are accomplished enough that their digital presence is actively underselling them.

How does this differ from personal branding?

First, we start with a diagnostic, not a deliverable. Second, we build a system, not just polished assets. Third, we are CRE-native, we understand the credibility codes, the discretion norms, and the authority signals of this industry specifically.

How long does it take?

Total delivery is 2 to 3 weeks from strategy session to final kit. Your time commitment is minimal by design: a written intake, a strategy session, and a personalized guide for final activation.

What is the Taste Archetype System™?

A proprietary framework of 8 professional identity archetypes. Your archetype determines the visual direction, voice register, content strategy, and written tone of every deliverable. Archetype-specific production produces identity.

Is this confidential?

Completely. Discretion is not a policy, it is foundational to our brand. We do not share client names or reference client work without explicit permission.

How do I secure a spot?

Apply through the link below. We are happy to schedule a 15-minute discovery call to confirm mutual fit before onboarding begins.

The most important person in your industry is looking you up.

Systems Vanguard

Autonomus Curator

Sovereign Architect

Structural Disruptor

Private Chancellor

Enduring Founder

Cultural Visionary

Influence Catalyst

What are they finding?

Apply below to get started.